Tag: – advertising & pr

Promotional Tents Offer Protection –

Even if Spring is actually since the 1st of March, a guarantee for nice weather means the still long from sudden rain and weather to jumps can drop Outdoorpromotion very quickly in the water. The promotional appearance in outdoor in water falls a tent system is mandatory. The quick and easy Assembly and disassembly of tents with maximum of 2 persons is important, to be able to react flexibly to situations. This suited the promotional tents not only as weather protection, but also to represent the advertising message effectively. The big areas attract attention and the versatility is guaranteed through the flexible systems. As classic slidable lattice grate offers tent LA CONCEPT the brand tent at A.Tent.O. A.Tent.O offers different possibilities in the size and accessories here, from small to large, everything is possible. The imprint of their brand or advertisement is possible in any case.

The tube was tent, a promotional tent igloo shape, 2008 with the red dot design award. The award is based on outstanding design quality of the tube tent. LA CONCEPT explains Managing Director Ben Gondek: the side walls of the tube tents are made from hard-wearing nylon, are water repellent and UV resistant. The high mobility is due to the low weight and the absolutely small pack size in a functional compression backpack reach. Here the structure of just one person is carried out in 10 minutes.” Due to the varied application possibilities, the tube tent even in extreme situations can withstand so that the simple design with the compressor even in the mountains or on the beach is possible. To learn more see: mobile presentation systems/zelte.html

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If Squirrels Kiss Each Other Tenderly.

How to use the magic of the brain for your company if squirrels kiss each other tenderly. Our brain can build the picture of two squirrels, which tenderly Kiss, before our mind’s eye, although probably few of us have ever seen it. Is it magic? No! Behavior scientists were able to demonstrate that the brain automatically supports us, when we are on the search for missing information. It is so-called perception guesses and thinks of something, which is based on his experience. If you have read about The University of Chicago already – you may have come to the same conclusion. Thus, it bypassed this missing information. The advertising industry uses this phenomenon, using its products better able to be anchored, still very timidly. Well-known examples are the \”Print works\” to campaigns involving text and logo in an ad are omitted and yet everyone knows who it is.

Red Bull with wings, combined his product to offer a concrete Association to our brain, and when urban children actually on the trip to the country after the purple cow search, did something even this campaign. Then, accustomed to the brain to the unnatural combination and has assumed the foreign image as a personal experience. We are looking for magic in the B2B In the B2B area after such examples still in vain, although they would be here just as efficiently. Because each company is supported by people who also act for the well known patterns. Depending on the markets are occupied, and it becomes more difficult, is by the competitors to distinguish all the more helpful it will be to opt for the \”magic\”role of our thoughts and to use them. For the company an image should be built, that literally speaks volumes. This arouses not only a deep interest, but attracts customers and binds. You literally tearing away from the competition. But how can such images or texts look like, without any doubts on the testimony of the quality and the reliability? Three examples of the playful exercise with three examples of production, services and city marketing we are approaching the topic, to a To develop, how to set up these images of the magic feeling.

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The Objective

The substantive coordination includes the sound control of market development. Operational marketing-controlling, however, systematically checks the marketing activities, the individual marketing instruments, the marketing mix, or the marketing input/output of the company, analyzed the causes of deviation of the measured values and initiate adaptation measures (cf. Jonathan Friedland brings even more insight to the discussion. Zaid, ch. including 2006, pp. 109 et seq.).

With marketing test values measured using key indicators (see Baumann, A. et al., 2003, p. 18 ff.) measures of marketing can be measured, monitored and controlled. Marketing metrics are metrics that compressing information, in Give form of relationship – or absolute numbers, about the performance of the entire company or individual parts information. Key figures summarize volumes of data to Central sizes. It the marketing goals of the company can be used for the education of key figures. The parameters should quantifizier-/ measurable and with the objective of marketing objectives content closely indicator function linked to his and accordingly (relevant, informative, indicator for developments of critical success factors of marketing) have (cf. Reichmann, t., 2006, p.

19). The marketing planning and monitoring can be easier implemented on the basis of an adequate set of such marketing key performance indicators. The regular comparison of key figures of the marketing management process can be controlled (see Baumann, A. et al., 2003, p. 2 et seq.) and it can be seen where deviations from the marketing plan are developed or emerging opportunities and risks. There are economic indicators such as sales, marketing, marketing costs, market share and Contribution margin and psychographic codes such as customer satisfactions, settings, and image values of the customers used (early-warning function, root-cause analysis). For example, has the market share (market share per customer group, distribution channel, sales territories, and so on, see Kohler, 1993, p. 383 et seq.) pointed out how successful a company worked on the market and with cover contributions the sources of profits and losses can be uncovered in detail (cf.

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Harald Fortmann

Howord Jacobson, Member of the Perry Mashalls is one of the top speakers AdWords Coaching School: As a click from one cent to have, and every click can cause a turnover, have even small companies, whose financial ceiling is small to grow an effective way, without that they must spend a fortune on advertising with AdWords. So far, this advertising opportunity will only utilised by SMEs. The pay per click combined with the unusual type of direct response marketing has kept so far most small companies the potential benefits of AdWords. But also the marketers in big companies can adapt slowly to this model, trained by brands they are but in the competitions, where there is little space for a medium like AdWords in which success is measured, “Jacobson says. Companies could in five minutes for five euros an account at AdWords open. You can change your ad at any time. You can delete unprofitable ads with a single mouse click.

You can include multiple Ads at the same time and determine the most money exactly with what you earn. You can send even customers in individual aisles and shelves of your business, depending on what they are looking for. And you can gain more experience in the course of time always, formulate better ads, place them under more and more appropriate headings, select specific geographic areas and omitting others. If your ads are running well, you can see even Google it, to place them as Onlinezeitungs – or magazine ad, to put them next to specific locations on the Google maps, or to transfer them – automatically on mobile phones”, Jacobson will run. The other speakers of the AdWords days include Robin Heinze (MoreFireMedia), Thomas Bindl (refined Labs), Stefan Wolk (smatch.com) and Christian Schlieker (construktiv), in addition to their lectures on the second conference day a site clinic”offer and the landing pages of the Conference participants analyse and give suggestions to optimize campaigns. Patrick Singer, agency product consultant at Google, speaks to efficiency in online marketing and will present firsthand news from the world of Google. “Benedikt Kohler outlined social media solutions for enterprise and lawyer Jens Eckhardt speaks about landing page: privacy and other concerns”. Harald Fortmann, Managing Director of yellow tomato and Vice President of the Bundesverband Digitale Wirtschaft (BVDW) holds the opening lecture on the importance of search engine marketing. The AdWords days will be moderated by Gunnar Sohn of the online magazine of NeueNachricht. Trailer of the meeting in the past year

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